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(ON)STOFFELIJK

FASHION COLLECTION AND VIDEO

 

The fashion video for (On)stoffelijk (2023) was filmed in the Floraliënhal, a building constructed for the 1913 World’s Fair on the site of a former fort. After the fair, the structure was intended to be shipped to the Congo and repurposed as a train station. This ambitious relocation never occurred, making the Floraliënhal the only building from the 1913 World’s Fair that remains in its original location today. 

 

(On)stoffelijk is a fashion collection that contemplates how we exist in a perpetual state of change, moving through an infinite cycle of processes, from birth to death and everything in between. The collection considers the strange border between physical absence and spiritual presence, how the spirit persists even as the physical form changes or disappears, and how growth still continues in spaces shaped by loss. 

 

"(ON)stoffelijk." emerged during a period of personal transition marked by the loss of someone important to me. Rather than retreating inward, this experience motivated me to travel and forge deeper connections with others. The project marked a shift in my artistic approach - from focusing on personal, introspective themes to engaging more broadly with the outside world and its constant state of flux.

"(ON)stoffelijk" represents both literally and metaphorically my artistic change toward more open, outward-facing work, serving as a bridge between my earlier, more personal works and my current practice that embraces broader perspectives and deeper engagement with the world around me.

We live in a constant state of flux. We never stand still and are always changing. Somewhere in an infinite and unanswerable cycle full of coincidences.

 

We constantly repeat. We fall, rise, grow, and let go.

 

Flowers are passed on at birth, at death, and at different moments throughout a lifetime. The lifespan of humans relative to the infinite galaxy is short, but it is long compared to flowers. Looking at the lifespan of humans the same way one looks at the lifespan of a flower: A natural process, and in the absence of emotion.

 

Viewing the beginning and end of one’s life involves plenty of emotion. The process of living includes the search for nuance and the blurring of boundaries and prejudices.

 

We continually repeat. We fall, rise, grow and let go.

 

The border between life and death is strange. The ascension, fall, and disappearance of the human body. The spirit lives on and everything around it continues to grow.

 

It is there, it was there, but at the same time, it is not. The physical and mental experience of growth is experienced and abandoned.

 

Somewhere in an infinite and unanswerable cycle full of coincidence.

Director: Shino Matsuura

Director of Photography: Noor Boiten

1st AC: Lotte Vocking

Photographer: Thieu Kessels

Editor: Shino Matsuura

Costume designer: Shino Matsuura

Jewellery designer: Erik Merisalu

MUA: Yanna Kok

Hair stylist: Vera Kersting

Caterer: Jacob Lambrecht

Drivers: Daniel (Zeeland) Albers and Zeger Vetters

Model 1: Chrys' Amaya Michailidis

Model 2: Jolijn Durinck

Model 3: Jelle Snijders

Model 4: Mees Noordzij

 

Special thanks to Jonathan Ghysels, Peter Landsheere, Philip Marquebreuck, Sofie Stevens

 
 

© 2024 

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